The Forward Room

A six-week group experience to help you trust your voice, embrace visibility at work or in your business, and navigate the conversations that shape your leadership.

Meet Your Facilitator

Ife Shoola | ICF-Certified Coach and Facilitator

I've spent years training and coaching leaders across government, corporate, and nonprofit spaces - over 1,000 of them - and somewhere along the way, I started noticing a pattern.

The women who came to me for coaching weren't lacking skill or vision. They knew exactly who they were and what they were capable of. But a few things often kept them in the background:

Not knowing how to advocate for themselves
Not believing in the experience they already have
Downplaying their accomplishments so they don't seem like they're bragging
Hesitating before stepping onto the stage or being seen as the leader
Questioning if they belong in the rooms they're already in
The quiet voice that says "wait until you're ready" or "who do you think you are?"

I know that voice, and I've had to push past it too. I built The Forward Room to be a space where women can practice using their voice before the stakes are high. Where they can learn not just how to lead, but how to lead visibly.

If you're clear about who you are, and what your goals are but keep holding yourself back, I'd be honored to step forward with you.

Is The Forward Room for you?

If anything I wrote resonated, yes. You are a mid-career professional or leader who is ready to stop holding back, whether you're growing in your organization or building something of your own. I’m already rooting for you!

What’s Included:

6 live weekly sessions starting February 1
Sundays at 8:30 PM EST
Quarterly accountability through Q4
Access to session notes or resources
To ensure you receive the attention and support you deserve, this experience is limited to 10 women.

Good News! Due to interest, I'm opening a second cohort for women based in Africa or Europe. It begins January 31 at 8:30 PM WAT and runs on Saturdays. Same curriculum, better timing for you.

Hear from past clients:

"I came away with a full toolkit, a leadership vision, and a promotion after I successfully advocated for myself." — Amanda L.

My responses to people's actions have changed dramatically, and I now approach interactions with more grace and understanding, leading to more positive outcomes at work." — Funto A.

"I became more organized, creating intake forms and a comprehensive coaching toolkit. I gained clarity on my business model, service offerings, and brand." — Diana G.

"My decisions became easier to navigate. I changed roles because I remembered what was authentic to me." — Rebecca A.

$299

Reservations are open until seats are filled or program launch.

Reserve your seat

Due to interest, I'm opening a second cohort for women based in Africa or Europe. It begins January 31 at 8:30 PM WAT and runs on Saturdays. Same curriculum, better timing for you.

For payment in another currency, please email hello@forwardroom.com

You've put in the work. So why do you keep holding back?

You're already leading, people come to you for advice. You're the one holding things together, solving problems no one else sees or perhaps, building something of your own (on the side). But you prefer the background.

Visibility feels uncomfortable, and you are not comfortable talking about your accomplishments. At best, you’re awkward at it. Maybe you don't love how your voice sounds, or you wonder if your uniqueness makes people take you less seriously. Or you avoid the hard conversation, and you wait to feel ready before you raise your hand.

And yet, something in you knows it's time to step forward. The background isn't working anymore. In fact, it is starting to cost you or your team.

What becomes possible:

The Forward Room is not a course you watch alone. It is a space you leave with frameworks for the conversations you've been avoiding, scripts for advocating for yourself, and assessments that reveal which patterns keep from making yourself visible as a leader. The best part is - you'll practice all of it in real time, not just learn about it.

Imagine finally letting people see who you are and how much good you do. This is what becomes possible.

Reserve your seat today

The Forward Room is a carefully designed leadership experience with limited seats. All payments are final once the program begins. If circumstances change before the first session, you may request to transfer your spot to another participant or reschedule for a future cohort, based on availability. For questions, please reach us at hello@forwardroom.com.